With the growing popularity of video and audio content, the Wikimedia Foundation saw an opportunity to leverage their expert users and content library by highlighting multimedia content for its site visitors, which include video content and podcasts.
The Challenge
Learning about the brand and its 14 different platforms under the Wikimedia Foundation.
Prioritising features to fill a gap in the market for Wiki, with its quality information which allows their users to contribute and also to collaborate.
To come up with a design principle to promote the multimedia database which already exists in Wikimedia
Design by Jessica Wu
The Methods
We filtered users with a screen test to locate our target users for testing.
To carry out market reserach and app comparison on other similar existing apps on the market.
To study now our users would like to recieve these multimedia information from Wikimedia.
Design by Jessica Wu
The Solutions
To have a notification for users depends on their browsing preference to increase users enegagment.
For all video and audio clips, we introduced a bookmark feature that gives extra information about related topics.
We have also designed a front page of the apps what would suggest new information to users to utilise the vase library of Wikimedia fully.
Design by Jessica Wu
Overview
With the growing popularity of video and audio content, the Wikimedia Foundation saw an opportunity to leverage their expert users and content library by highlighting multimedia content for its site visitors, which include video content and podcasts.
The Challenge
Design by Jessica Wu
The Methods
Design by Jessica Wu
The Solutions